APSU Marketing Team Excels in Oracle’s Premier Sales Event – Clarksville Online
Clarksville, TN – Five marketing students from Austin Peay State University recently showcased their sales acumen at Oracle’s inaugural two-day...
MARKETING
Boost Yearbook Sales with Guerrilla Marketing
As yearbook deadlines are on the horizon, it’s the perfect time to boost sales and make sure your yearbook is...
The Virtual Reality of Modern Pharma Sales and Marketing
While some may have oversold the technology in recent years, virtual reality (VR) is still a growing industry. Society hasn’t...
Yen Press Sales and Marketing Director Mark de Vera
Yen Press had an interesting 2024, with the success of Delicious in Dungeon (thanks to the anime) and The Guy...
How AI can help marketing teams create content that drives sales
Creating high-impact marketing content that sales teams actively use remains a persistent challenge. “Marketing teams spend hours crafting thoughtful materials,...
Why the MQL model is failing B2B marketing and what to use instead
For decades, the marketing qualified lead (MQL) has been the centerpiece of B2B go-to-market (GTM) strategies. It has shaped how...
Why Marketing And Communications Are The Unsung Heroes Of Business Strategy
Heather K. Stickler is the Chief Marketing Officer at Tidal Basin Group. getty Let's face it: In many companies, the...
Contact-Level Advertising in Enterprise B2B Marketing & Sales
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McKinsey acquires ET Medialabs, a leader in customer-centric digital marketing
March 6, 2025Today, we are excited to announce that ET Medialabs (ETML), India’s leading performance marketing and analytics agency, will...
